POP - Point of Purchase

Point of Purchase Part Decoration
 

The point of purchase industry, also known as the POP industry, is uniquely challenged with continual consumer use that demands both long-term durability and highly aesthetic presentation. Wabash has the experience in this industry to deliver POP plastic products of both durability and visual quality, while leveraging our production experience to find cost-effective solutions for POP customers. Wabash’s staff has refined the design and production of POP products such as greeting card displays and shelving.

Our closely-controlled quality processes and use of technologically-advanced molding practices ensure that your POP assemblies will endure the rigor of consistent usage by millions of consumers. Beyond the durability of our POP plastic molded parts, we work closely with our customers to ensure that the aesthetic value of the parts we produce for the point of purchase industry meet the levels required by the stores and consumers which they serve.